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Public Affairs

Politics & Elections Polling

OUR SOLUTIONS
Few events have a greater impact on the trajectory of nations as elections. Ipsos provides election research and forecasting services to help stakeholders navigate these events.

Ipsos brings global experience and skill in diverse disciplines to help understand and forecast election outcomes. Our goal is to help political and economic stakeholders understand how public opinion shape the contours of public debate and elections. Equipped with our data, our clients manage risk and optimize decision making for the post-election new reality.

Our political polling research includes:

  • Pre-election polling
  • Election tracking polls
  • Leaders and political parties positioning analysis
  • Impact assessments of advertising campaigns (pre and post testing, including the impact of television debates)
  • Exit polling
  • Post-election surveys (including analysis of voting flows, profile of voters by party)
  • Satisfaction with government and party leaders