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Ipsos Consumer Tracker
Seven in ten Americans feel they can get better discounts online than in-store
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Latest U.S. opinion polls
What are the data and trends shaping America today? Explore our latest opinion polls to learn more.
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The economy: Key insights, data and solutions on inflation, recession, consumer confidence and more
Here’s Ipsos' latest and greatest data on the economy for business leaders, policymakers and insights professionals
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Sports and Entertainment: Key insights on fandom, betting, media, and more
The ways we spend our free time are changing amidst generational shifts, technological innovation, and more. Read on for a closer look at Ipsos’ exclusive data on sports and entertainment.
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Global Affairs: Key insights, data and solutions
Here’s Ipsos' best and freshest data and actionable intelligence on global issues for business leaders, policymakers and insights professionals
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Americans show increased concerns about sports betting
New Ipsos poll also finds that support for college athletes being paid through NIL has declined
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Artificial Intelligence: Key insights, data and tables
Here’s what business leaders and policymakers need to know about AI and its uses in entertainment, healthcare, politics and more
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Experience Perspective: An Ipsos Podcast
An Ipsos podcast series exploring best practices in customer and employee experience strategies, mystery shopping and channel performance.
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Survey highlights disparity in financial literacy and economic stability among Americans
Two in five Americans (42%) indicate struggles with money management, with 23% indicating I believe my income could be sufficient if I understood how to manage it more effectively and 19% selecting my income is limited and I struggle with money management.
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The Ipsos Care-o-Meter: What does America know about vs. what does America care about?
The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about twice every month. From sports to politics, the answers say as much about Americans as they do about the world at large. Here's the latest.