Consumer Behaviour


Data Dive: How people feel about climate change and what to do about it

In five infographics, we break down what Ipsos’ global polling reveals about citizens’ views on the ‘climate emergency’, who is responsible and actions to take now.

KEYS - We need to talk about change

Join us for a new KEYS Webinar on July 7
Omnichannel Publication

Up close and personal: Humanising omnichannel

Humanising omnichannel means seamless customer journeys are just the start.
Consumer Behaviour Publication

Làm sao để mỉm cười với khách hàng khi phải đeo khẩu trang? Service with a smile?

Mang đến dịch vụ khách hàng tốt trong khi phải đeo khẩu trang
E-Commerce Survey

Ipsos Launches Syndicated E-Commerce Study

A global study focused on helping you to drive online sales and future-proof your strategies
Trends & Prospective Publication

The Future of Mobility - Shared Mobility

The third in The Future of Mobility series, Shared Mobility looks at the rise and development of car-sharing and ride-sharing.
Brands Publication

The Secret to Unleashing a Disruptive Brand? Stop Being a Victim

This report speaks to clients to find out how to survive in a transforming market and handle the changes disruption brings.
Shopper Publication

The Evolution of Shopper Behaviour

Brands need to connect with shoppers in the moments that matter most.
Communications Publication

Cognitive Battlefield - Part I: A Framework for Assessing Optimal Engagement Strategies

The amount and pace of verbal and written information that people exchange every day has increased dramatically over the past decade. A major question of our time is how does this information influence people’s attitudes, behaviours and decision-making?