Learn how retailers can improve how consumers decide which items to bring into their home (and how to return items that don’t spark joy), thereby solving a true consumer need and achieving a massive competitive edge.
This month’s edition features Ipsos research and thinking on technology and healthcare, nationality and inclusivity, Indian cuisine, virtual reality, text analytics and more.
The 10 key points from this edition of Italy Flair outlines citizens’ responses to the political and economic developments of the past year and trends in society and markets.
Instagram’s popularity amongst Japanese businesses looking to give themselves an online presence is growing. We examined the opportunities the platform is bringing to Japan’s Small and Medium Sized Businesses (SMBs) among different target audiences – SMBs in domestic tourism, young entrepreneurs and women working in SMBs.
In an industry ruled by competition, setting key performance indicators (KPIs) and organizing audits are often a store manager’s first steps towards improvement. By understanding customer patterns, retailers can improve the efficiency of their processes in order to increase sales, traffic, and overall profitability.