Employment


Conflicting Global Perceptions around AI present Mixed Signals for Brands

In an atmosphere of both worry and wonder surrounding the use of AI, trust issues abound. Our 30-country report reveals regional differences in the level of excitement about advances in artificial intelligence, confidence in responsible use, and expectations of future impacts.

What Worries the World – September 2024

Conducted monthly in 29 countries among 20,000 adults for over a decade, the Ipsos What Worries the World study offers an exceptional snapshot of world opinion on pressing global issues.
Society Survey

Data Dive: Mixed forecast for 2024 as optimism rises for year ahead while nerves about inflation remain

In five points, we find many people around the world are seeing some shafts of light poking through the dark clouds of the early 2020s.

Gen AI goes mainstream

January: 2023 began with ChatGPT4 hitting 100 million users

What Worries the World – July 2023

Inflation has now been the top global concern in our What Worries the World survey for the last 16 months.

What Worries the World – June 2023

Inflation has now been the top global concern in our What Worries the World survey for the last 15 months.

Global consumer confidence continues to show stability

All three sub-indices are stable as sentiment remains muted among the world’s most advanced economies

Global consumer confidence remains stagnant

Sentiment continues its downward spiral among many of the world’s most advanced economies