Insights Hub

All content

• 

  Customer Experience Umfrage

  Online-Webformulare: nicht immer der effektivste Weg, um mit Autoversicherern in der Schweiz zu kommunizieren

  Im Jahr 2020, während der sich ausbreitenden Pandemie, wurden Online-Kanäle aufgrund des eingeschränkten Zugangs zu stationären Verkaufsstellen zu einem noch wichtigeren Instrument für die effektive Kommunikation mit bestehenden oder neuen Kunden. Im September und Oktober 2020 hat Ipsos eine Mystery-Shopping-Studie unter zwölf grossen Autoversicherungsunternehmen in der Schweiz durchgeführt, um zu bewerten, wie reaktiv diese Unternehmen auf Online-Kontakte reagieren, die über ihre Online-Webformulare eingereicht werden.

  11.01.21
• 

  Gesellschaft Umfrage

  U.S. and U.K. are optimistic indicators for COVID-19 vaccination uptake

  New Ipsos-World Economic Forum survey following the release of a vaccine in the U.S. and U.K finds intentions to get vaccinated up in both countries, but down in several others as many worry about side effects.

  29.12.20
• 

  Bedürfnisse und Trends Umfrage

  Global predictions for 2021

  After a 2020 that is rated as the worst year for some time, people around the world are looking forward to 2021 for their country, their families and themselves, according to a new Ipsos' Global Advisor poll in 31 countries. However, worries about the long-term impact of COVID-19 are prevalent, and concerns about global warming, the economy, and general tolerance of others have not gone away.

  28.12.20
• 

  Gesellschaft Umfrage

  Anxiety, stress and loneliness: COVID’s toll on the lives of workers

  New 28-country survey for the World Economic Forum reveals most employed adults report experiencing significant work-related disruption with a negative impact on their wellbeing.

  22.12.20
• 

  Creative Effectiveness Umfrage

  The Power of Christmas [Webinar recording]

  We are getting closer to Christmas and we - Ipsos in Switzerland - wanted to make you a gift. We are pleased to invite you to watch a 10-minutes recording designing to be entertaining and serious at the same time. We name it "The Power of Christmas", it shares our point of view and helps understand consumers' feedback about 5 Christmas 2020 ads.

  21.12.20

• Schweiz E-Mail-Update

  Melden Sie sich an, um von Ipsos Updates zu unseren Studien, Einladungen zu Veranstaltungen und Webinaren zu erhalten.

  Anmelden

• 

  Gesellschaft Umfrage

  “What Worries the World?”: The answer is still, predominantly, Coronavirus

  COVID-19 continues to lead our ranking of the top global concerns for the ninth consecutive month as we round out the results of our global survey in 2020.

  17.12.20
• 

  Consumer Confidence Index Umfrage

  Global consumer confidence still picking up slowly

  Consumer sentiment is back to pre-pandemic levels in Australia and holds up in most of Europe while it dips in the U.S.

  15.12.20
• 

  Brand Asset Umfrage

  Ipsos Studie in der Schweiz: Machen Sie Ihre Marke begehrenswert

  Ipsos Schweiz hat im Auftrag von Screenforce eine aktuelle Studie zu diesem Thema durchgeführt. Screenforce ist die Initiative der TV-Vermarkter in Deutschland, Österreich und der Schweiz für Fernsehen und Bewegtbild. Die 12 Partner repräsentieren gemeinsam 95 Prozent des TV-Werbemarktes in den DACH-Ländern. Im Fokus von Screenforce stehen Forschung, Marketing und Kommunikation für die Gattung TV und Bewegtbild.

  30.11.20
• 

  Gesellschaft Umfrage

  Europeans and Intellectual Property

  Ipsos is pleased to announce the results of the third wave of European Citizens and Intellectual Property.

  30.11.20
• 

  Gesundheit Umfrage

  Global Health Service Monitor 2020

  Our new 27-country survey finds rising levels of satisfaction and trust in health services as the world battles against the coronavirus pandemic. Waiting times and lack of staff are the main challenges perceived by the public.

  27.11.20
• 

  Gesellschaft Umfrage

  "What Worries the World?": COVID-19 is the biggest concern for the eighth successive month

  Global concern about Coronavirus is once more on the increase. We approach the end of the year with almost two-thirds across 27 nations saying that things in their country are on the wrong track.

  26.11.20