Search
-
Spotlight*KSA - Online Shopping Behaviour & Attitudes
As part of the Spotlight*KSA series, this report explores public attitudes and behaviour regarding online shopping in Saudi Arabia.
-
Spotlight*Qatar: Travelers' Behaviour & Attitudes
Despite the rising costs, travelers in Qatar continue to embrace independent travel and adventurous exploration, with staycations offering a popular and affordable alternative.
-
AI in Radio: A Game-Changer or Just Missing the Human Touch?
The radio landscape is changing globally, with streaming and podcasts reshaping how we listen—and now, AI is adding a new layer.
-
Spotlight*KSA - Shopper Behaviour & Attitudes
Despite valuing products over experiences, shoppers in Saudi Arabia are quite deliberate in their purchase decisions.
-
Ipsos.Digital - Your Ultimate Online Research Companion
Empower your decision-making with Ipsos.Digital, the ultimate platform for profound consumer insights.
-
ALL IN TO GO ALL OUT: Understanding the Mindsets, Driving Every Sale
Discover the hidden mindsets that drive every purchase—are you a Hunter, Curator, or Sprinter? Unveil the psychology behind your shopping habits in our latest report.
Brand
How do you create a brand that evolves and wins with changing context?
Artificial Intelligence
Discover, generate, and screen your ideas, concepts, products and packaging with generative and analytical artificial intelligence.
-
Spotlight*UAE – The 2024 Ramadan Handbook
The 2024 Ramadan Handbook delves into behaviors, shopping trends, and attitudes towards ads, and presents five unique personas illustrating the diverse experiences of the holy month.
-
Ramadan Shines Brighter on TikTok
Authenticity and inclusivity are key ingredients for brands to succeed.