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As Valentine’s Day Approaches, Four in Ten (38%) Say Money is a Major Cause of Stress in their Relationship
While Most (94%) Say its Important for their Partner to Be on the Same Page, One in Three (33%) Say They’re “Going it Alone” on the Household Finances
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Putting the 'social' back into social media
Putting people at the forefront of advertising is a more effective way for brands to outpace the competition.
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Relationship Wars: Spending a source of conflict for as many as one in three (32%) couples
Vast majority (82%) feel financially compatible with their spouse, though more than one in three (35%) think their spouse spends too much money
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Ipsos releases the 2024 edition of the Reputation Council report
The Reputation Council is a definitive guide to the latest thinking and practice in corporate communications and corporate reputation management, from senior communicators at many of the world's most respected companies.
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The Most Influential Brands in Canada, 2023
As you’ll read, just about every influential brand shored up its position by building mutually beneficial partnerships with other high performers, extending their reach and consolidating their influence.
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Ipsos ranks Canada’s Top 10 Most Influential Brands of 2023
In thirteenth annual report, Google and Amazon held on to the top two slots, while Costco broke into the Top 10 for the first time
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Canadians Divided on Whether Ukraine Should Keep Fighting (39%) or Settle With Russia (30%) and Give up Some Land
Four in ten (39%) Canadians believe that Ukraine should keep fighting and drive Russia from all its land, while three in ten (31%) support a negotiation with Russia, even at the price of giving up some land. The rest (31%) don’t know either way.
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New IPSOS-ICC Study Reveals Newcomers Feel Welcomed and Treated Fairly yet Challenged by Housing and Finances
Early findings from The Newcomer Perspective, a study conducted jointly by Ipsos and the Institute for Canadian Citizenship (ICC), show that newcomers have mixed feelings as they acclimatize to life in Canada.
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What are your plans for Valentine’s day?
With high inflation one might assume that more Canadians would cite lack of money as their main reason for not celebrating the day.
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Ipsos Update – February 2024
Gender, politics, manufacturing… Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.