Brands

Join Ipsos, Association of Canadian Advertisers, Globe Media Group, and Publicis as we release the results of the 2020 Ipsos Most Influential Brands study.

Revisit our on demand webinar illustrating how harnessing social media together with survey data leads to richer context and enhanced insight to power brand growth.

As we move into the fourth quarter of 2020, parents and families are starting to think ahead to how to ‘do’ the Holiday season in an extraordinary year of pandemic and societal division.

Election day is quickly approaching and political campaigns are operating on overdrive. What should brands do?

Tune in for the latest familiarity and usage data, shifts in marketing spend, sources of education, and views of evolving trends.

Don’t get caught off guard – ensure you are managing your brand health in real time, pivoting and responding to how people are experiencing your brand in the moment.

Evaluate and optimize your creative in as little as 24 hours. Watch our demo now.

We all recognize that importance of social is great, the question is, how do we exploit this rich source of data to its full potential and derive the right insights that will drive growth for our clients’ brands?

Ipsos contributes to advertising guidelines and practical examples of effective marketing best practices that can be applied to your marketing programs.