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Consumer Behavior

Beyond Information: How Canadians build confidence in uncertain times
Consumer Behavior Event

Beyond Information: How Canadians build confidence in uncertain times

Join Ipsos’ Sanyam Sethi to hear how today’s broader dynamics influence confidence across society, including Canada’s food system.
Consumer Behavior Survey

Missing the Target:
One in Three (31%) Canadians Sad to See Target Go

Canadians Split on Whether They Believe Target Could Have
Turned it Around (53%) or Not (47%)
Consumer Behavior Survey

Nearly Four in Five Canadians (78%) Say Enhanced Internet and Technology Skills Would Make Workers More Productive

Nearly four in five Canadians (78%) agree providing more skills in technology and the Internet could help Canadian workers be more productive, according to a new poll from Ipsos Reid and the .CA Community Investment Program.
Consumer Behavior Survey

Three-Quarters (76%) of Working Canadians State Serious Financial Implications For Family if Disability Keeps Them Out of Work for 3 Months

Only a Quarter (27%) Have Discussed Financial Implications of Disability with Family Members
Consumer Behavior Survey

Ontarians See Improvement in Local Economy
This Year over Last

Six in Ten (59%) Say Economy of their City or Town in Good Shape,
Up 6 Points from Last Year
Consumer Behavior Survey

One Third (33%) of Canadians With a Financial Plan Indicate Plan is `In Their Head'

Consumer Behavior Survey

Canadian Brands Who Do `Good' Likely to Perform `Well'

Mental Health, Poverty Top Causes Canadians Want Companies to Support
Consumer Behavior Survey

From Makeovers to Taking Over: What Reinvention Means to Canadians

Ipsos Reid Analyzes Twenty Ways in Which Consumers Reinvent Themselves
Consumer Behavior Survey

Research Shows One Key to Market Relevancy is Brand Reinvention

Brands in Technology, Food & Beverage Categories Lead the Way in Staying Relevant
Consumer Behavior Survey

CSGA Collaborates with Ipsos Reid for Sporting Goods Insights

New Partnership to Provide Greater Value to CSGA Members
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