Consumer Behavior


Canadian Post Secondary Education (2)

Canadians Perceive Post-Secondary Education as a "Must Have" for Success in the Coming Decade; a Third Intend to Pursue Further Studies in Next 2-3 Years Public

Western Canadian Views on the Oil and Gas Industry

Canada's oil and gas industry is centered in the Western Canadian Sedimentary Basin with Alberta accounting for over 80% of our country's domestic petroleum production.

Alberta's Views on Electricity

The subject of electricity transmission has occupied a prominent place in Alberta media throughout much of 2008 and 2009. I

Media Mix Changing For Canadian Marketers

Print, Radio and TV Continue to Be Big Casualties as Marketers, Agencies Shift Spending to New Frontiers

Canadians Becoming Less Concerned With Online Security

A 13% Decline in Those Very Concerned Compared to 2003

Internet Access in Canada Reaches All Time High

82% of Canadians Now Have Internet Access At Home

Three Quarters of Child Internet-Users in Young Families On the Internet By Age Seven

Seven in Ten (69%) Parents Believe It's Important for Children to be Tech-Savvy From a Young Age