Consumer Behavior

Eighty-Nine Percent Think "Stronger Trade Laws Are Needed To Help Protect Legitimate Businesses From Counterfeit Goods Entering The Canadian Market

What Would You Choose: A Root Canal, Punch In The Nose Or A Shopping Trip To The Mall?

Three Services Emerge As Most Important To Insurance Policy Holders In The West

Service Guarantee Important To Nine-In-Ten Policy Holders

Eight in Ten (84%) Canadians would rather receive a meaningful holiday gift that would help someone else rather than a traditional gift like socks or sweaters
One third (32%) of Canadians plan to give a charitable gift in the name of someone on their list this year

Concerns About Junk-Mail, SPAM, And Invasions Of Personal Privacy Main Concerns

Non-Traditional Financial Service Providers Deemed Important; Most Interested In Such Institutions
What Would They Do With The Money They'd Save At A Non-Traditional Bank...?

But Small Business Owners Caution New Prospects: Plan Your Technology Investment Before They Get Started
Many Would Equate Choosing Their Technology Investment To That Of Choosing A Business Partner, 88% Agree That "Technology Is Like A Silent Partner That Helps My Business Be More Efficient, Deliver Optimum Customer Service And Close More Sales"