Consumers


Consumers Event

Coffee Association of Canada Conference

We’re excited to announce that Ipsos will be speaking at the Coffee Association of Canada’s Annual Conference on November 5 at Angus Glen Golf Club!
Consumers Publication

Ipsos Lunch & Learn Western Canada Webinar Series

Join us for strategic insights from your friends at Ipsos in Vancouver.
Consumers Publication

Price Matters: More Important Than Ever

While price has always mattered, it has now emerged as a dominant factor influencing the decisions of Canadians. Here’s why.
Consumers Publication

What the Future: Wellness – Canadian Edition

Hear exclusive Canadian data from our Future of Wellness study.

Consumers Publication

Making Your Brands Irreplaceable

Read more about how name brands can use innovation to retain a competitive edge and differentiate themselves in the marketplace.
Consumers Publication

Collective Innovation

Discover Ipsos' end-to-end innovation research services. Powered by the collective intelligence of Ipsos human and artificial intelligence experts and solutions.
Consumers Publication

Leveraging Generational Analysis: Understanding generations begins with detangling three key effects

Read more about the gap in attitudes between Gen Z men and women, uncovers the little-discussed power held by Gen X, and dives into our evolving understanding of ‘old age’.
Consumers Publication

Foodservice Trends Emerging in 2025: Buy Canadian | EaterTainment | Emotional Eating

Revisit our on-demand webinar for insights from our 2025 Vantage Foodservice trends report. Gain a better understanding of the Canadian foodservice industry, its trends, challenges, and opportunities.
Consumers Press release

Channel Performance Benchmark, Ipsos’ global Mystery Shopping KPI benchmark - now even more powerful

How do your physical, digital, and contact centre channels stack up against the competition? How is your customer service performing?