Market Research

Topic Modeling is now available on the Synthesio platform.

With AI growing in popularity, we are also beginning to see how AI can also alter market research, resulting in faster, cheaper, and better results.

Synthesio expert shares social intelligence program best practices and mistakes to avoid .

Ipsos online communities offer the unique ability to move seamlessly between qual and quant research - here's how we deliver authentic human context at scale.

Listen in for inspiring insights to think differently about brands, brand strategy and brand growth.

Revisit our on demand webinar to hear new research insights exploring challenges faced by Canada’s foodservice industry, and tips to empower forward looking strategies.

Revisit our on demand webinar to hear insights mined from this year’s edition of our annual Canadian consumption habits and attitudinal trends report.

Ipsos is proud to announce that we have retained the rank of #1 Most Innovative Market Research Company by GreenBook’s GRIT report for the third consecutive year.

Creators of the digital audience measurement platform “Dotmetrics”, this tool sits at the heart of the new Ipsos iris system and will soon be available in Canada.