Market Research


Food & Beverage Publication

CHATS 2022: Evolving Consumption Trends in the Midst of a Pandemic

Revisit our on demand webinar to hear insights mined from this year’s edition of our annual Canadian consumption habits and attitudinal trends report.
Market Research Publication

Ipsos ranked #1 Most Innovative Market Research Company

Ipsos is proud to announce that we have retained the rank of #1 Most Innovative Market Research Company by GreenBook’s GRIT report for the third consecutive year.

Ipsos acquires technology company Fistnet-Dotmetrics

Creators of the digital audience measurement platform “Dotmetrics”, this tool sits at the heart of the new Ipsos iris system and will soon be available in Canada.

Global predictions for 2021

After a 2020 that is rated as the worst year for some time, people around the world are looking forward to 2021 for their country, their families and themselves.
Gaming Publication

Innovation 2020: L&G Qual Quant Case Studies

On demand webinar sharing concrete examples of deep dive qualitative case studies illustrating how lotteries across North America are successfully leveraging digital approaches to innovate in the sector.
Market Research Publication

Innovating in challenging times: Research during COVID-19

Doing research during a crisis allows businesses to better predict and prepare for what to do next.
Online Research Publication

A New World: Transitioning research online

The decision to move from offline to online research should not be “if”, but when.
Big Data Publication

Ipsos in the News

In an uncertain world, data matters. Ipsos experts share insights with the media, clients and general public
Market Research Publication

#NoMoreBoringSurveys: Custom Panels for L&G

Wondering what is the best use of custom panels with lottery & gaming players? We share case studies.