Shopper

What challenges does a post-pandemic world with new inflationary pressures bring for brands aiming to deliver compelling luxury experiences and value propositions?

New Ipsos research conducted by Ipsos.digital and Synthesio looks at this year’s holiday shopping trends, spending habits, and gift wish lists.

The countdown to the holidays is officially here!

What are the imperatives for survival and success of the physical store in a shifting commerce environment?

Inflation is making things difficult, but Canadians aren’t ‘Ho Ho Holding’ on holiday spending

A new framework for understanding consumers’ propensity to switch

Hear directly from the CMOs of Canada’s most influential brands of 2021.

While Google is everyone’s Most Influential Brand in Canada, this year’s report identifies some differences across generations.

Revisit our on demand webinar to hear insights mined from this year’s edition of our annual Canadian consumption habits and attitudinal trends report.