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Trends & Prospective

Market Essentials: Did You Know?
Tracking Publication

Market Essentials: Did You Know?

In this series of insightful infographics, we share research exploring consumer attitudes, emotions and behaviours.
Trends & Prospective Survey

Women Managers and Execs Say Managing Work and Family (60%), Outdated Perceptions of Women in the Workplace (51%) Biggest Obstacles in Career Progression

Salaries (77%) and Promotions (72%) Seen as Biggest Divisions Between Men and Women
Trends & Prospective Survey

Two-Thirds (67%) of Canadians Are Familiar With Arthritis; Vast Majority (90%) Correctly Agree That Joint Pain Affects All Ages

Despite Awareness, Some (44%) Incorrectly Believe Joint Pain Primarily Affects Older People; One-Quarter (27%) Would Not View Joint Pain as a Health Priority If They Had It
Trends & Prospective Survey

Driving Distractions in BC

Four-in-Ten Still Using Cell Phone While Driving
Trends & Prospective Survey

Canadians Name Hogwarts School of Witchcraft and Wizardry (41%) as Top Fictional School to Attend

George Clooney (26% of Women) and Jennifer Aniston (18% of Men) Are Most-Desired Dates for a High-School Reunion
Trends & Prospective Survey

Toronto Port Authority

Ipsos Reid Annual Public Opinion Survey 2012
Trends & Prospective Survey

Two Thirds (64%) of Canadians Say Canada's Olympic Team
Met (58%) or Exceeded (6%) Their Expectations

Seven in Ten (69%) are Satisfied with Team Canada's Medal Count, Almost All (95%) are Proud of the Individual Athletes who Represented Canada at the Olympics
Trends & Prospective Survey

Majority of Parents Say Getting Kids and Family Ready (94%), Making Sure They Eat Breakfast (93%), Making Nutritious Breakfast (82%) Are Top Morning Priorities

When It Comes to Themselves, Parents Own Time and Breakfast Needs, Especially Moms, Less of a Priority
Trends & Prospective Survey

Men and Women Differ Greatly on What Movie Represents Their Ideal Summer; Women Pick Dirty Dancing (39%), Men Choose American Pie (26%)

Genders Converge at the Concessions Stand as Six in Ten Women (59%) and Men (58%) Purchase Popcorn When Going to the Movies
Trends & Prospective Survey

Six in Ten (58%) Working Canadians `Agree' that if they Lost Their Job, They Could Find Work in Their Field with Comparable Pay; Four in Ten (42%) Could Find Comparable Pay in a Different Field

Two-Thirds (66%) of Workers of All Ages Say they Work Just as Hard as they did When They Were Younger
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