Organized Retail Landscape in COVID19 induced Renaissance
A POV by Abhishek Jha, Research Director, Mystery Shopping & Customer Experience, Ipsos India
The third paper in our “Future of Insights” series explores how organisations are evolving to harness the power of data and technology for better insights.
This month’s edition features stories on how global values are shifting, international threats and responses, the COP26 climate change conference, today’s retail environment, and perspectives on women’s experiences.
Most people across 25 countries now it is more important that businesses fight climate change than pay the right amount of tax. Seven in ten globally now say they tend to buy brands that reflect their personal values and that business leaders have a responsibility to speak out on social issues. Around the world, agreement on the urgency of dealing with climate change continues to rise but many other social attitudes hold steady, despite COVID-19.
Fallout of Pandemic – a more pragmatic consumer - a POV by Shiva Agarwal, Executive Director, Ipsos India.
The pandemic has surely driven home the need and the newfound pleasure in all things simple, natural and organic (no, not the corporate jargon organic!)