China, Netherlands, Saudi Arabia, France, Canada, Australia are world’s happiest markets; Peru, Chile, Spain, are least happy
Meaningful life, physical wellbeing and meaningful employment are the top sources of happiness for urban Indians
Our new brand growth story, the future of money, fractures in French society and a special on the US election all feature in our latest monthly round-up of research and thinking from Ipsos around the world.
We all recognise that importance of social is great, the question is, how do we exploit this rich source of data to its full potential and derive the right insights that will drive growth for our clients’ brands?
Our monthly round-up of research and analysis from Ipsos around the world includes the latest on coronavirus, attitudes towards abortion, cultural response bias, and a focus on life in Russia, the US election and public perceptions in Ireland.