Insight Hub

The Virtual Pillbox: Trends Shaping E-Pharmacy Today
Healthcare

The Virtual Pillbox: Trends Shaping E-Pharmacy Today

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Empathy: The New currency of Brand Connection
Brands

Empathy: The New currency of Brand Connection

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Tech in schools - Yay or Nay?
Education

Tech in schools - Yay or Nay?

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All content

  • Business Publication

    3D Printing - The 3D Opportunity

    The genesis of a new realm of possibility in manufacturing and supply chain. 3D printing is truly revolutionary. The ability to print bespoke parts and products will transform industrial manufacturing as well as many other sectors including Healthcare.
  • Youth of the Nation Poll India

    India’s highest rated news app Inshorts in association with Ipsos, has released the findings of the second edition of a large opinion poll – Youth of the Nation Poll.
  • Consumers Survey

    47% Indians Prefer Company Certified Showrooms For Used Car

    Price, less depreciation, social status upgrade via luxury cars make used cars ownership attractive. Negative perceptions of vehicle ROI, lifespan, stigma take sheen off used cars. About half (47%) Indians said that they would consider buying a Used Car from a Company Showroom; according to a new study by global market research company Ipsos.
  • Consumers Survey

    India Primary Consumer Sentiment Index - September 2016

    The India Primary Consumer Sentiment (“Consumer Confidence”) Index (“PCSI”) as measured by the Thomson Reuters/Ipsos PCSI for September,2016 is up 0.1 percentage points over last month.
  • Insight Cloud Publication

    Insight Cloud

    Insight Cloud is an ‘always on’ socialised intelligence platform that nurtures insights from multiple sources and reinvents how these insights are connected, socialised and activated.
  • Our Newsletters

    Ipsos India AutoScoops is a great compilation curated by our team of automotive experts. This comprehensive Newsletter provides valuable insights and perspectives from Ipsos India. It serves as a source of inspiration and a platform for disseminating our unique points of view.ELEVATE is Ipsos India's monthly newsletter designed for Indian Clients showcasing a curated collection of the latest thinking and insights from the Ipsos India think tank. Delivered every month, it offers a fresh perspective on the people, market and society in India.

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  • Device Agnostic Publication

    Device Agnostic

    A growing number of respondents attempt to take surveys using a mobile device (smartphones, tablets and laptop).
  • Market Research Publication

    Business Consulting

    Ipsos Business Consulting provides practical advice for your business or organisation built on fact-based consulting approaches. We help business leaders and organisations worldwide build, compete, and grow in the marketplace by making idiosyncratic, permanent, and significant improvements in overall performance.
  • Overnight Services Publication

    Overnight Services

    Overnight testing of insights, ideas and concepts that delivers evaluation, optimisation and strategic alignment.
  • Mobile Publication

    AppLife

    Applife is Ipsos proprietary app using mobile for qualitative research.
  • Big Data Publication

    Big Data, Product Reviews and Behavioural Economics

    In today’s hyper connected world, consumers have the opportunity to review products, services, retailers and just about anything and everything. If we need an opinion of something, it likely exists online. Websites such as Yelp, Trip Advisor and Amazon have given consumers a platform to share their feedback quickly and easily. These reviews are important to marketers because consumers trust and use them as an input into the purchase decision process. In short, they have a real impact.
  • Path to Purchase Publication

    Path to Purchase

    Understand the dynamics involved along people’s journey, in order to optimise brand’s touchpoints strategy: what media for what function and when.