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India Shines as 3rd Most Upbeat Nation Globally in July 2025

Overall, six in ten global citizens feel their country is headed in the wrong direction, with 23 out of 29 markets expressing pessimism about the future. Australia showed notably polarized public opinion, reflecting a divided national sentiment.
14 August 2025
New Services

Ipsos augments product testing with synthetic data – adds AI for faster product launches & richer insights

Synthetic Data offering is now ready to take to clients.
24 June 2025
Society

Happiness levels slightly diminish in May 2023: Ipsos IndiaBus Happiness Monitor

Employment/ work and colleagues/ business associates lowering happiness among Indian citizens
7 June 2023
Corporate

Jyoti Malladi takes up new role of Managing Director, Research, Ipsos India effective May 2023

Jyoti Malladi has taken up the new role of Managing Director-Research, Ipsos India, effective May 2023.
7 June 2023
Society

8 in 10 Urban Indians claim being comfortable around people of different faiths as them: Ipsos Global Religion 2023 Survey

India emerges one of the most religious countries with 81% believing in the existence of God or higher power; 83% believe being religious helps in overcoming crises.
22 May 2023
Society

Prioritizing health & wellbeing, urban netizens choosing high quality food products - Ipsos Essentials April 2023

Ipsos Essentials, April 2023 wave, the monthly comprehensive syndicated survey that monitors how people across the globe navigate the new rules of engagement and the resulting impact on their state of mind, state of wallet and future intentions.
22 May 2023
Society

3 in 4 Indians polled claim to be happy: Ipsos IndiaBus Happiness Monitor

How happy are urban Indian citizens? What aspects of life drive up happiness?
22 May 2023
Society

India slips to 7th spot in optimism in April 2023

India slips to 7th spot in optimism in April 2023 (tied with Thailand) from 5th spot in March 2023 - Ipsos What Worries the World global monthly survey; Polarized views around India moving in right direction Vs on wrong track; Unemployment and Inflation continue to perturb urban Indians most.
1 May 2023
Society

Asian markets of India (67%), Singapore (51%, Indonesia (50%) and Malaysia (49%) believe their govt has a clear gameplan on how govt, businesses and people should tackle climate change

Only 1 in 3 global citizens (31%) believe their govt has a clear gameplan on how govt, businesses and people should tackle climate change; India (67%), Singapore (51%, Indonesia (50%) and Malaysia (49%) believe their govts are in comparison better equipped: Ipsos Earth Day 2023 Survey
25 April 2023
Society

67% Urban Indians believe govt is equipped with a gameplan on how govt, businesses and people should tackle climate change

67% Urban Indians believe govt is equipped with a gameplan on how govt, businesses and people should tackle climate change; only 1 in 3 global citizens (31%) held this view about their govt: Ipsos Earth Day 2023 Survey; Indians believe economic cost of climate change is a bigger challenge Vs economic cost of measures to reduce climate change
25 April 2023