Insights Hub

All content

• 

  Customers Publication

  The Forces of Customer Experience

  The science of strong relationships in challenging times.

  08.09.25
• 

  Ipsos Update Publication

  Ipsos Update – September 2025

  Equality, Education, Wellness … Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.

  02.09.25
• 

  Healthcare Publication

  Would You Want to Know? The Paradox of Early Cancer Detection

  Read our new viewpoint and delve into the paradox of early cancer detection: how expanding screening methods – particularly multi-cancer early detection tests – while life-saving, pose considerations such as psychological impacts, false positives, and ethical dilemmas.

  26.08.25
• 

  Ageing Publication

  Ipsos Update – August 2025

  Ageing, Healthcare, Gaming… Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.

  04.08.25
• 

  Brands Publication

  KEYS: an Ipsos webinar series

  Ipsos' KEYS webinar series is dedicated to helping our clients better understand the dynamics of today as they prepare for tomorrow.

  21.07.25

• Insights

  Our monthly newsletter will keep you informed on the latest insights, upcoming events, and other news. This way you’ll always be up to date.

  Subscribe

• 

  Artificial Intelligence (AI) Publication

  Discover Ipsos PersonaBot, the revolutionary tool that brings segments to life

  Watch our video and experience the simplicity and effectiveness of Ipsos PersonaBot in action.

  14.07.25
• 

  Healthcare Publication

  Ipsos launches GLP-1 PersonaBot, designed to support companies’ understanding of the consumer obesity treatment market

  Ipsos’ latest AI-powered innovation offers unparalleled insights into the fast-moving consumer obesity treatment market – while reinforcing Ipsos’ position at the forefront of AI applications in market research.

  08.07.25
• 

  Ipsos Update Publication

  Ipsos Update – July 2025

  Populism, Pride, Personas … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

  08.07.25
• 

  Artificial Intelligence (AI) Publication

  Personas in the Age of AI

  Promises and limitations.

  26.06.25
• 

  Innovation Publication

  Ignite Growth with Collective Innovation

  Ipsos, one of the world’s leading market research companies, announces today the launch of Collective Innovation, an end-to-end offer designed to help businesses accelerate their innovation development with higher success rates.

  26.06.25
• 

  Healthcare Publication

  Does Everything Really Cause Cancer?

  How our changing world is impacting our cells, and what it means for all of us.

  23.06.25