Insights Hub

All content

• Affluent Survey Survey

  Join our webinar on September 20th: Affluent in the Middle East and Africa

  The adoption of mobile technology, the rise of social media and the rollout of digital broadcasting services: the media landscape in the Middle East and Africa has drastically changed over the past decade. This year, Ipsos celebrated the fifth releases of the Affluent Survey Middle East and the Affluent Survey Africa, that map these shifts in detail. What’s new in media in Africa and the Middle East? Who are these Arab and African Affluent with high spending power? And how can you as a brand reach these top-level consumers?

  10.09.18
• 

  Politics Survey

  Fake News, Filter Bubbles and Post-Truth are Other People’s Problems…

  A major new Ipsos study of over 19,000 people in 27 countries, and part of our long-running series on misperceptions of key social realities – The Perils of Perception – highlights how we think fake news, filter bubbles and post-truth are things that affect other people, much more than ourselves. But the majority also say they regularly see fake news, and nearly half say they’ve believed a fake story before finding out it’s fake.

  06.09.18
• 

  Politieke Barometer Survey

  Politieke barometer week 36

  Draagvlak kabinet neemt verder af

  05.09.18
• 

  Holidays Survey

  A Way to Get Away

  Taking vacation is a way to get away for a few days from the fast-paced modern world. But do we take all vacation days available to us? Do we fully disconnect when we are away? A new Ipsos Global @dvisor poll reveals opinions of citizens in 27 countries around the world about taking time off.

  31.08.18
• Affluent Survey Survey

  Press release: Media prioritise change in the Middle East

  The fifth Affluent Survey Middle East, released by Ipsos on August 28th, revealed:
  
  • International media brands reach 99% of the Affluent in the Middle East
  • Media trust is low for national media brands
  • Social media growing in both size and stature
  • Rapid growth in personal tech
  • Middle Eastern millennials - the next generation of luxury buyers

  30.08.18

• Insights

  Our monthly newsletter will keep you informed on the latest insights, upcoming events, and other news. This way you’ll always be up to date.

  Subscribe

• 

  Economy Survey

  Global Consumer Confidence Reports in at 50.5

  August sees a 0.2-point decrease to 50.5 in the Global Consumer Confidence Index.

  27.08.18
• 

  Affluent Survey Survey

  Exploring the world: Where do the globe's most Affluent spend their holiday?

  With the holiday season in full swing and Affluent increasingly searching for unique experiences rather than growing their material possessions, the luxury travel market is booming. What are the travel trends among Affluent worldwide?

  08.08.18
• 

  International Survey

  What Worries the World - July 2018

  New global poll finds four concerns top the world’s worry list: Unemployment, poverty/social inequality, crime/violence and financial/political corruption.

  06.08.18
• 

  Politieke Barometer Survey

  Politieke barometer week 31

  Weinig verschuivingen tijdens de zomer

  01.08.18
• 

  Rights Survey

  Human Rights in 2018

  Globally, only Four in Ten People Say Everyone in Their Country Enjoys the Same Basic Human Rights.

  26.07.18
• 

  Public Health Survey

  Global Views on Healthcare in 2018

  Access to treatment, staffing and cost top the list of worldwide concerns.
  Comprehensive study covers personal health, technology, information and future expectations.

  24.07.18