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Top Most hashtag in last 7 days, “#lockdownpakistan” seems to have influenced governments to implement actual lock down across Pakistan

Despite being relatively less ‘connected’ country across MENA region, there seems lot being discussed on Coronavirus on various social media platforms in Pakistan. Being an agile and responsible company, Ipsos is monitoring these conversations, thoughts and sentiments, and releasing top line insights across the globe and in Pakistan, to help inform relevant stakeholders and public institutions, make better and timely decisions. The process is being managed by Ipsos Social Intelligence Analytics (SIA) arm, namely Synthesio.
24 March 2020
Health
Society

Most robust study, only Syndicated Pan-Industry national representative study First and only read of Rural Pakistan in terms of Multimedia Reach & Product Category Penetration

Ipsos Consumer Multimedia Index
12 February 2020

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