National Consumer Panel in Pakistan
Consumer Panel is a focused research technique based on collecting regular purchase/usage information from a continuous and representative household sample of 5,500 nationally. Consumer Panel delivers key performance indicators over a long period of time within various market breakdowns & in SKU detail.
Discover Ipsos UpdateA selection of the latest research and thinking from Ipsos teams around the world.
Ipsos Update - June 2018
Welcome to Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world. June’s edition features new papers on shopper behaviour and the value of reputation, as well as global surveys on socialism, summer holiday plans and the Royal Family.
Cognitive Battlefield - Part I: A Framework for Assessing Optimal Engagement Strategies
The amount and pace of verbal and written information that people exchange every day has increased dramatically over the past decade. A major question of our time is how does this information influence people’s attitudes, behaviours and decision-making?