Society

As global sentiment weakens in 2025, Asia Pacific maintains a more positive outlook.

Thailand's call for equality grows louder. The Ipsos Equalities Index 2025 reveals high concern among Thais amidst regional contrasts..

Thais expect old age to start later and last fewer years than the global average, with earlier ideal ages for life milestones.

Income decline, job insecurity drive consumer caution, while "Cakeism" mindset persists

In an atmosphere of both worry and wonder surrounding the use of AI, trust issues abound. Our 30-country report reveals regional differences in the level of excitement about advances in artificial intelligence, confidence in responsible use, and expectations of future impacts.

Ipsos in Thailand explores key insights from the Ipsos Populism Report 2025

Misinformation, Ukraine, America … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

Read a monthly dispatch of Ipsos' best insights on the U.S. tailored for the world

79% of Thais report being happy, securing 6th place globally