Attitudes Towards The London 2012 Olympics Logo
Two-thirds of those who have seen the new Olympic logo disapprove of it, with just one in twenty-five (4%) 'strongly' approving.
Two-thirds of those who have seen the new Olympic logo disapprove of it, with just one in twenty-five (4%) 'strongly approving'.
Topline Results
- Ipsos interviewed a representative quota sample of 977 adults in Great Britain aged 18+.
- Interviews were conducted by telephone between 8-10 June 2007.
- Data are weighted to match the profile of the population.
- Full data tabulations (weighted and unweighted) are available upon request.
Q1 Have you seen the new London Olympics 2012 logo, unveiled earlier this week?
| 160 | % |
|---|---|
| Yes | 79 |
| No | 21 |
| Don't know | * |
Q And do you approve or disapprove of the logo? Base: All who have seen logo (774)
| 160 | % |
|---|---|
| Strongly approve | 4 |
| Tend to approve | 12 |
| Neither approve nor disapprove | 14 |
| Tend to disapprove | 19 |
| Strongly disapprove | 49 |
| Don't know | 2 |