Lisa Sutherland appointed Head of Behavioural Science at Ipsos Public Affairs

Lisa will work with leadership teams across Public Affairs’ broad ranging policy practices to design approaches to integrate behavioural insights with communications strategies and intervention design.

Lisa brings over 25 years’ experience of leading projects in behavioural science, strategic planning and digital communications in her role as Senior Policy Advisor in digital health and care at the Scottish Government and, before that, at NHS Scotland where she led on the use of behavioural science to improve patient safety.

Managing Director, Ipsos Public Affairs, Trinh Tu said:

Lisa’s appointment is a clear sign of Ipsos’s commitment to utilising innovative methods in delivering high quality and robust research to government and public sector clients. With her strong track record in the public sector, Lisa will be an asset across our entire suite of public policy practices and I’m delighted she’s chosen to join us at this exciting time.

Head of Behavioural Science, Ipsos Public Affairs, Lisa Sutherland said:

I am delighted to join the rapidly expanding and innovative team in Public Affairs. I will be looking to enhance the practical application of behavioural science in policy making, to create better services and communications for both citizens and businesses.