Lost Luggage Research
Questions were placed on the MORI Telephone Omnibus. A nationally representative quota sample of 1,000 adults (aged 16 and over) was interviewed on the telephone throughout Great Britain by MORI between 21-23 May 2004.
Q1 If your luggage was lost on route to or on return from your holiday, how much would you remember about what the luggage contained?
| % | |
|---|---|
| Everything in my luggage | 25 |
| Most of the items in my luggage | 64 |
| Some of the items in my luggage | 7 |
| Only a few items in my luggage | 2 |
| I would not remember anything contained in my luggage | 1 |
| Don't Know | 1 |
| Not Applicable | 1 |
Q2 Thinking about a typical holiday or trip that you may go on, how much would you estimate the luggage and its contents to be worth?
| % | |
|---|---|
| Less than 16350 | 3 |
| 16350 to 163249 | 28 |
| 163250 to 163499 | 37 |
| 163500 to 1631,000 | 18 |
| Over 1631,000 | 6 |
| Don't know what it would be worth | 5 |
| Mean Value | 163431 |
Q3 If you were making a claim for lost luggage, would you ever consider making a claim that...?
| % | |
|---|---|
| Included an additional item onto a genuine claim | 5 |
| Claimed for something that you didn't have | 1 |
| Exaggerated the value/price of an item claimed for | 11 |
| None of the above | 82 |
| Don't know | 1 |
Q4 Which, if any of the following do you do to secure your luggage when you travel?
| % | |
|---|---|
| Use a lock attached to the bag / case | 61 |
| Use an extra lock on your bags / cases | 33 |
| Attach a tag with name and address | 72 |
| Use a lockable luggage strap | 32 |
| Use a cellophane luggage wrap | 4 |
| None of the above | 4 |
| Don't know | 1 |
Q5 Which ONE item, if any from your luggage would you miss most if it were to go missing on route to your holiday?
| % | |
|---|---|
| Favourite clothes | 22 |
| Camera / Video Camera | 12 |
| Clean underwear | 10 |
| Cosmetics | 7 |
| Money | 7 |
| Shorts and T-Shirt | 6 |
| Jewellery | 3 |
| Electric razor | 3 |
| Passport / Important Documents | 3 |
| Toiletries | 3 |
| Medication | 3 |
| Shoes / Trainers | 2 |
| Hairdryer | 2 |
| Mobile Phone | 2 |
| CD's and Music | 2 |
| Toothbrush | 2 |
| Sunglasses | 1 |
| Glasses / Contact Lenses | 1 |
| Laptop | 1 |
| Books | 1 |
| Hair Straightners / Curling Tongs | 1 |
| Handbag / Purse / Wallet | 1 |
| Something that reminds you of home | 1 |
Q6 Imagine if your house was on fire, apart from your family and pets, what is the one item you would try and rescue from your house?
| % | |
|---|---|
| Personal mementoes (photographs etc) | 23 |
| Important documents (passport etc) | 15 |
| Electric goods (TV, PC etc) | 10 |
| Jewellery / Valuables | 6 |
| Money | 5 |
| Handbag / Purse / Wallet | 4 |
| Heirlooms (paintings, ornaments etc) | 3 |
| CDs / Music Collection | 2 |
| Clothes | 1 |
| Musical Instrument | 1 |
| Car Keys | 1 |
| Mobile phone | 1 |
| Furniture | 1 |
| Nothing | 12 |
| Don't know | 10 |
