Nine key Learnings from AXA Health's Award-Winning VoC Program

Voice of the Customer programmes require a strong strategy, supportive stakeholders and a tenacious and passionate delivery team. Thankfully CX is such a supportive community and AXA Health have kindly shared their top nine learnings during implementation of their award winning VoC programme.

No time to read? Grab these three takeaways:

1.    VoC enables powerful storytelling that engages all departments across the business, driving collaboration and further CX improvement. 
2.    Helping some people is better than none at all – in the early stages you will not be able to respond to everyone, so avoid over-commitment for example when introducing closed loop. 
3.    Real-time feedback makes VoC a strong motivational tool, and even the best trained teams benefit from insight that they can work from and leverage to elevate the customer experience.
 

Download the full case tudy here

For five tips on building colleague engagement with your programme click here.