Statement from Ipsos in the UK on Channel 4 media reports surrounding polling industry conduct
Statement from Ipsos in the UK on Channel 4 media reports surrounding polling industry conduct
Statement from Ipsos in the UK on Channel 4 media reports [Friday 4 September] surrounding polling industry conduct:
Recent media reports around pollsters’ conduct and professionalism are a reminder of the importance of maintaining high ethical and professional standards in our industry.
Ipsos places integrity, professionalism, and business excellence at the very heart of all we do, which is why we are proud to be leading partners of the Market Research Society and British Polling Council.
We fully endorse the statements made by the British Polling Council and Market Research Society and support the actions they are taking to retain, defend and uphold the absolute highest standards in our industry.
The author(s)
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Owen EvansDirector of Media and Partnerships
