General Dental Council Patient and Public survey 2015
This report contains the findings of the Annual Patient and Public Survey 2015 carried out by Ipsos for the General Dental Council (GDC). Specifically, the study was designed to capture patient and public awareness and perceptions of the GDC and provide insight into key policy areas.
The 2015 survey follows previous surveys in 2014, 2013, 2012 and 2011 using the same methodology – a representative, face-to-face survey with between c.1000 and c.1600 people in the UK. The 2015 study also includes qualitative telephone interviews with ten members of the public. The qualitative element complements the quantitative work as it allows for a more exploratory approach, to provide an in-depth understanding of some of the topics covered and gather further insights into underlying attitudes highlighted by the survey.
Technical Note:
The annual survey questions were placed on the Ipsos Capibus survey, a weekly face-to-face omnibus survey of a representative sample of people aged 15 and over in Great Britain. Fieldwork took place between 27 November and 10 December 2015. A total of 1,156 people were interviewed via Capibus in Great Britain, with 103 also interviewed in Northern Ireland, giving a total sample size of 1,259. Quotas were set and data weighted to ensure a nationally representative sample of adults aged 15 and over in Great Britain and Northern Ireland.
