Reputation Council - November 2013

The eighth sitting of the Reputation Council brings together over 100 senior communicators from some of the most respected corporations in the world. This wave of research investigates the case for enlightened self interest, capitalising on reputational equity, reputation and business strategy and the challenges and opportunities of social media.

Established by the Ipsos Reputation Centre in 2009, The Reputation Council brings together senior communicators from some of the most respected corporations in the world. Its feedback sessions provide an opportunity to discuss the business of reputation management and to share their experiences and insights. Drawing on these conversations, our reports provide a definitive guide to the latest thinking and practice in the corporate communications world.

The eighth sitting of the Reputation Council includes brings together over 100 senior communicators from some of the most respected corporations in the world. This is the eighth sitting of the Reputation Council and, for the first time, it includes contributions from industry experts from across Europe, Latin America, Russia, USA, Hong Kong and India. Hong Kong and India are areas of expansion for the Council and the Council has a broader reach than ever before, providing a global perspective on key reputational issues of the day.

This wave of research investigates the case for enlightened self interest, capitalising on reputational equity, reputation and business strategy, and the challenges and opportunities of social media.

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