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Explaining Cameron's Comeback
David Cameron's victory in the 2015 election was the most unexpected in a generation. The authors Sir Robert Worcester, Dr. Roger Mortimore, Paul Baines and Mark Gill, explain how it happened in their new book to be published on the 5 January 2016.
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Connected driving: public appetite but concern about safety
According to research by Ipsos for the RAC Foundation, the majority of drivers are interested in connected driving technologies, but both they and the wider public recognise how connections to the outside world have the potential to cause distractions and impact on safe driving.
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Britons' predictions for 2016
Expectations of a terrorist attack on British soil have risen sharply, with three in four of us fearing the worst for next year, according to an Ipsos poll of just over 1,000 British adults.
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Hunting Poll 2015
A majority of the British public are in favour of keeping a number of activities banned in the Hunting Act illegal: fox hunting (83%); deer hunting (85%); hare hunting and coursing (87%); dog fighting (98%); and badger baiting (94%).
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Ipsos Research Highlights - December 2015
In the December 2015 issue of Ipsos Research Highlights, we reveal the public's views of air strikes in Syria, our latest Perils of Perception study, and how social connections matter more as we age.
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Who's Killing Creativity Now?
In the current media, brand and communications landscape, market research has long been accused of killing creativity. In this thought piece Ipsos Connect's Tara Beard-Knowland looks at the increasing tension between the need for personalisation versus data science.
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National Citizen Service 2014 Evaluation
Ipsos was commissioned by the Cabinet Office to evaluate the spring, summer and autumn programmes of National Citizen Service (NCS) 2014.
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National Citizen Service 2013 Evaluation - One Year On
Ipsos was commissioned by the Cabinet Office to evaluate the summer and autumn programmes of National Citizen Service (NCS) 2013.
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Eight in ten Britons will speak to their neighbours over Christmas
A new survey commissioned by The Challenge reveals that 8 in 10 people in Britain will speak to their neighbours over the Christmas period. By contrast, only 14 per cent of people said they never speak to their neighbours.
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The blame game? Women's views on generational strife and solidarity
New research by Ipsos for Mumsnet shows that Baby Boomers are seen as having the best quality of life - but Generation X feel they have had many of the same advantages, only without the resentment.