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Different Worlds - The New Consumers
The end of summer: our summer business review brings together all our recent thought pieces, with an introduction by Chief Executive Ben Page.
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Conservatives trusted on their traditional strengths while public prefer Labour on `softer' issues
The Conservatives are most trusted by the public to preserve law and order while Labour are most trusted to give children and young people a good start in life and be fair to all sections of society.
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Ipsos shortlisted at 2011 MRS Awards
We are delighted to announce that Ipsos has been shortlisted for seven awards at the MRS Awards 2011.
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Conservatives are trusted on their traditional strengths while the public prefer Labour on `softer' issues
The Conservative Party is most trusted by the public to preserve law and order, encourage individuals to take responsibility for themselves and promote family values.
Labour are most trusted to give children and young people a good start in life and be fair to all sections of society
Liberal Democrats struggle to gain traction on many issues - although their best score is on protecting the environment -
Conservative support among women
Contrary to reports in the Observer and Guardian, our polls show no collapse in Conservative support among women between May 2010 and September 2011
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Miliband's image improves, but still behind Cameron on key leadership qualities
Although he trails the Prime Minister on most aspects and is lowest of the three leaders on likeability, Ed Miliband's image has improved since last December, especially when it comes to understanding the problems facing Britain
Cameron has clearest vision for Britain, most capable and best in crisis but also seen as out of touch
Nick Clegg is seen as likeable but also more style than substance -
Ipsos appoints new Managing Director for Marketing
Ipsos today announces the appointment of Susan Malcolm as Managing Director for Ipsos Marketing in the UK.
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Economic gloom in Britain
Just one in ten Britons describe Britain's current economic situation as good according to new research from Ipsos' Global @dvisor online survey conducted in 26 countries.