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The Attention Deficit: More Screens, More Content, and How Brands Can Connect
The competition to be heard has never been greater. People have access to more content, at more speed and across more devices than ever before. In this thought piece Ipsos Connect's Adam Sheridan discusses the importance of adopting a screen sensitive approach when communicating a brand message to consumers.
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Is an independent Scotland becoming inevitable?
Mark Diffley writes in City AM on our STV News poll on where the SNP's dominance leaves support for independence and the prospect of a second referendum.
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A return to the new business as usual
Mark Diffley, research director, Ipsos Scotland, analyses the polarising results of our latest Scottish poll for STV News
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Ipsos Connect Tech Tracker Q3 2015
Ipsos Connect's Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.
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SNP increase lead in the run up to 2016 Holyrood election
As the Scottish Parliament returns from recess and attention begins to focus on next year's Holyrood election, our new poll for STV News shows the SNP continuing to dominate.
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Major survey shows Britons overestimate the bad behaviour of other people
People in the UK often overestimate the bad behaviours of other people, a major new international study has revealed.
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EU citizens think things across the union heading in the wrong direction - but committed to membership
An Ipsos survey of citizens in nine European countries finds a majority of respondents (73%) think things across the EU are headed in the wrong direction, and fewer than half agree that EU membership has improved their own standard of living.
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A to-do List for the next Labour leader
Ahead of our panel of former Labour voters on BBC's Newsnight tonight, Gideon Skinner writes for The New Statesman's Staggers politics blog about what the next Labour leader needs to do to win back former voters in 2020.
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EU citizens hold Greek government responsible for debt crisis
An Ipsos survey of citizens of nine European Union countries finds most people hold the Greek government responsible for the ongoing debt crisis.
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Creating Travel Partnerships with your Customers
The travel industry is embracing mobile technology, finding new ways to help customers and evaluate the travel experience. But are travellers ready to widen their holiday horizons with technology?