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Ipsos Cancer Research Poll
A recent Ipsos poll conducted by Cancer Research UK and funded by Tesco found an apparent lack of awareness of the symptoms and signs of cancer amongst adults in Northern Ireland.
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After Fukushima Public Opinion is Still Unclear on Nuclear Power
Bobby discusses the impact of the Fukushima tragedy on public opinions of nuclear power.
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After Fukushima
A year on from the Tohoku earthquake and tsunami which created a succession of failures in the Fukushima I Nuclear Power Plant in Japan, Ipsos has brought together a pamphlet of its latest thinking on public attitudes to energy policy around the globe.
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Pulling on his heartstrings
Tara Beard-Knowland of Ipsos ASI reminds us in Campaign that emotion is for everyone and that telling a great story can make your brand a hero.
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Ipsos forms partnership with world-renowned art college for data visualisation
Ipsos are proud to announce today a new partnership with The Design Laboratory that aims to transform the visual representation of data for clients.
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Are you being served? Benchmarking residents' perceptions of local government
Today, the Local Government Association and London Councils formally launch their consultation on how local councils can best benchmark on key perception-based measures, based on a review conducted by Ipsos.
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Are you being served?
In our latest Big Society blog, Debbie Lee Chan reflects on how best to measure perceptions of social integration and community cohesion.
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Will your innovation sink or swim?
Don't embark on innovation without first understanding your market, writes Jonathan Weeks, director, Ipsos Marketing in Brand Republic.
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A New Poster Girl. Or Boy.
Louise Brice blogs in MediaWeek on facial recognition in advertising and what consumers perceive as true innovation.
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Are you being served?
The LGA and the London Councils Self Improvement Board commissioned Ipsos to undertake this review to help develop a set of questions and accompanying guidance that councils can choose to use in their own local surveys. This document outlines the findings of our review.