In Campaign, Tara Beard-Knowland of Ipsos ASI writes that while its is arguable whether mobile is a bandwagon to jump on, it is effective if you have a clear goal and target audience.
The latest Ipsos Political Pulse, conducted online between 5-9 June 2026 among 2,247 British adults aged 18+ explores attitudes towards leading UK politicians.
The research, by Ipsos, the Policy Institute at King’s College London, and UK in a Changing Europe, compares attitudes today with those in 2016 and at various points since, as well as revealing public opinion on the future shape of the UK-EU relationship and how different policy pledges on the EU could help or hinder the Labour government’s chances at the next general election.
