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The Value of Biometrics
Partnering biometrics and conventional research can increase our understanding of what makes powerful creative work, writes Keith Glasspoole of ASI in Brand Republic.
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Moving for money
Half of Britons are willing to move to another UK city for a job if it pays more, but only around one in three (26%) say they would move abroad according to our Ipsos Global @dvisor carried out online in 24 countries.
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Provide clearer information to consumers, says Ofgem Consumer First Panel
Ofgem-commissioned `Consumer First Panel' calls for more easily understood communication of pricing, tariffs and energy use to consumers.
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A holiday for advertisers
Tara Beard-Knowland of Ipsos ASI celebrates the phenomenon of Super Bowl advertising in Campaign magazine.
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Consumer First Research Panel for Ofgem
Ofgem recently commissioned Ipsos conduct their Consumer First Research Panel. Each wave of the panel will consist of 6 workshops with c.18 panellists at each event, recruited to reflect a cross-section of GB energy customers. The panel will be reconvened again in early March.
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Halifax Housing Market Confidence Tracker
More Britons expect house prices to rise rather than fall over the next twelve months, according to the Halifax Housing Market Confidence tracker, conducted by Ipsos.
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More than a million
On behalf of Macmillan Cancer Support, Ipsos has conducted a survey of people in the UK who look after someone with cancer.
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Public attitudes regarding climate change
Two out of three people (66%) say that scientists' views on climate change are the ones they would trust the most, according to Ipsos research commissioned by Climate Week.
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When is a tiger not a tiger?
Jonathan Weeks in Campaign writes about a letter from a 3-and-a-half-year-old girl to Sainsbury's about Tiger Bread.
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Latest official radio listening figures released
Radio expert Andy Haylett looks at the RAJAR release for Q4 2011, following a record breaking period in Q3.