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Ipsos Update – September 2024
Data, Healthcare, Education … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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Keir Starmer enjoys net positive ratings, but concern about public services remains high
The latest Ipsos Political Monitor asks the public their views on the new government, Prime Minister Keir Starmer, and the state of public services in Britain.
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Labour holds 18 point lead over the Conservatives in final Ipsos election poll
Labour maintains a strong lead over the Conservatives according to the final Ipsos opinion poll of the 2024 General Election.
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From Hashtags to Votes: analysing online engagement during #GE2024
What have we learnt from the way the public have engaged with the election online?
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Ipsos Update – July 2024
AI, Refugees, Crime … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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Labour maintains lead with Conservatives falling back to equal their lowest ever vote share
Rishi Sunak records the worst net satisfaction rating for a Prime Minister at this stage of an election campaign going back to 1979
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Manifesto Championship
Which announcements ranked best across eight policy areas? Our Championship tested 56 of the key policies announced in party manifestos with the public. Using a message testing approach called Ipsos DUEL, each participant was shown a random selection of 16 policy pledges in their own mini-tournament, knocking out the worst performing to select an overall winner.
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Labour strengthens position in Scotland as Ipsos poll shows a close race
Ipsos’ first Scotland poll for STV News since the General Election was called indicates a very close race between the SNP and Labour in Scotland