Search
-
Nearly half say the Conservatives are having a bad campaign
Ipsos’ latest polling reveals that around half (48%) now think that the Conservatives have had a bad campaign since the General Election was announced in May.
-
Labour lead Conservatives by 20 points in first Ipsos voting intention poll of the General Election campaign
Highest number think Labour ready for government since late 2022 (47%)
-
British public more likely to think Labour has the best policies on the issues that matter most to them
The first Ipsos Campaign Tracker of the 2024 General Election asks the public which issues will be most important in deciding their vote and which party has the best policies on them.
-
Trends - Political Leaders
Latest Ipsos public opinion polls showing long-term political trends for the leaders of the main UK political parties.
-
Ipsos analysis shows falling satisfaction with Rishi Sunak and Keir Starmer amongst ethnic minorities in Britain
A new study released by Ipsos explores voting intention and leader satisfaction ratings amongst ethnic minority and white Britons from 1996 to the second half of 2023.
-
Four in ten support plans to increase defence spending, but majority do not trust Conservatives to have right policies on defence
Twice as many Britons support the policy to increase spending to 2.5% of GDP as oppose it according to a new Ipsos poll
-
No significant change in Angela Rayner’s favourability ratings amidst ongoing tax row
The April 2024 Ipsos Political Pulse explores public attitudes towards political parties and leading politicians
-
John Swinney preferred by SNP voters, but wider public more likely to say Kate Forbes would be best First Minister
When the Scottish public are asked how a list of possible contenders might perform as First Minister, John Swinney and Kate Forbes are neck and neck for the top spot in this new Ipsos Scotland poll.
-
Andy Burnham more popular in Manchester than Sadiq Khan in London or Andy Street in West Midlands
New Ipsos UK KnowledgePanel polling for the 2024 local and mayoral elections explores attitudes towards the most important issues to people’s vote in the upcoming local elections
-
Rishi Sunak’s satisfaction falls to equal worst ever Ipsos rating for a Conservative or Labour leader
Net satisfaction with Rishi Sunak is now at joint worst levels in history of Ipsos, equivalent to John Major and Jeremy Corbyn’s worst ratings in 1994 and 2019.