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Majority of Britons think it is unacceptable to protest outside homes of MPs
8 in 10 people think Britain is divided according to Ipsos polling on attitudes to the right to protest and concerns about extremism and democracy.
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FSA consumer survey, conducted by Ipsos, reveals most recent changes to our eating habits
Since 2020, Ipsos has been running the FSA’s flagship consumer survey, Food and You 2. Research from the survey, published today by the Food Standards Agency reveals that concerns over food affordability continue to rise for people surveyed in England, Wales and Northern Ireland.
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Scots agree it’s time for a change, but are unsure if Labour can make the changes they want
With a general election a certainty at some point in the next 10 months, a majority of people in Scotland would like to see change, according to the latest poll by Ipsos in Scotland.
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Exploring a TikTok influencer strategy? Here are five keys to success.
Influencer marketing has earned a place in the hearts of marketers—and with good reason. However, there is wide variance in impact.
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Two thirds of Britons lack confidence that Conservatives have good long term economic plan for Britain
Only one in five are confident that the Conservatives have a good long-term economic plan for Britain, the lowest figure since Rishi Sunak became Prime Minister
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2 in 5 people don’t think British railways provide good value for money to passengers
Four in 10 people (40%) rate the quality of rail services as poor according to a new Ipsos survey.
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Airports and the Power of Advertising
What mindset are flyers in at the airport? How much of a role does shopping or advertising play in the air travel experience? Ipsos has carried out an international research project on behalf of JCDecaux to investigate the profile of air passengers, their experience with the airport environment, and their perception of airport advertising.
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Public split on prioritising tax cuts versus more money for public services
New polling from Ipsos ahead of the 2024 Budget explores public attitudes to tax cuts and spending on public services
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Improving Consumer Duty Outcomes Through Customer Experience
Understanding the health of your relationship with customers is vital to sustain, broaden, and deepen customer relationships. For brands in the financial services sector, Consumer Duty only adds to this commercial impetus to treat customers fairly - the regulatory imperative has moved from adhering to rules to being guided by the core principle of acting to deliver good outcomes for retail customers.
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Despite continued pressures on the NHS, maternity service users report an improved experience in the 2023 Maternity Survey
Anita Jeffreson and Holly Brown look at results from the 2023 NHS Maternity Survey, coordinated by Ipsos on behalf of the Care Quality Commission, to see what the data tells us about the maternity services’ recovery from the pandemic.