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Communication services and people with learning difficulties
Ipsos was commissioned by Ofcom to look at how people with learning disabilities use communications services (television, landline telephone, mobile phone, and the internet). The project looked at ownership, and choice of suppliers.
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Retail Checkout Flyer
An introduction to Ipsos retail and shopper team's methods to address pre-lauch issues.
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Checkout launched to help manufacturers test their new products
Ipsos launched Checkout today as the latest addition to its suite of shopper research solutions.
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Digital delivers
In the past year, Ipsos ASI has evaluated over 100
digital communications using Ipsos ASI's holistic
360 tools. What have we learned in that time?
And what questions should you as a marketer
ask yourself when assessing your digital and
online advertising strategies? -
Mediator
An introduction to Mediator, a product designed by Ipsos to take the burden of setting-up, balancing, running and administering an online panel away from the you.
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Understanding Shoppers Flyer
How Ipsos research uncovers the motivations and behaviour of shoppers in the UK and around the world.
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Thoughtpiece - Trust in Online Research
An overview of online research and potential pitfalls to avoid.
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Business leaders' readership of international titles increases
Readership of international titles has increased according to a new survey by Ipsos MediaCT. The 2008 BE: Europe survey found that 40% of European business leaders are reading international news titles, an increase of 9% on 2006.