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Global predictions: what's in store for 2019?
The latest Ipsos Global Advisor poll was carried out in 31 countries around the world at the end of 2018. It asked over 21,000 online adults aged under 64 their predictions for 2019.
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Ipsos predictions: what is in store for 2019?
Britons see little sign of Brexit divisions healing in 2019.
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Attitudes to Qatar hosting the 2022 FIFA World Cup
A recent Ipsos survey has found public support for the England FA offering England as hosts for the 2022 World Cup should Qatar be unable to host.
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Six in ten think withdrawal deal would be bad for the UK – but public can’t agree on what should happen next
The Ipsos December 2018 Political Monitor reveals most of the public believe withdrawing from the EU on the terms of the government’s deal will be bad for the UK.
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The facts may have changed on Brexit - but people’s minds have not
Reflecting the national vote in the 2016 referendum, voters in Bedford split almost the same way, with 51.8% voting to leave the EU. Two years on, we joined the BBC Radio 4 Today programme to ask local Bedford residents what they have to say on the matter now.
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Majority of Britons believe not enough is being done to meet infrastructure needs
Findings from the latest Global Infrastructure Index survey conducted by Ipsos in partnership with the Global Infrastructure Investor Association (GIIA).
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What the Nike campaign tells us about the risks & rewards of taking a stand
Nike's advertising campaign featuring Colin Kaepernick – a man described by the New York Times as “perhaps the most divisive American athlete of his generation” – is one of the most contentious examples of corporate activism in recent memory. What lessons can corporate communicators draw from the company speaking out on a ‘hot button’ issue, and how does this affect corporate reputation?
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How brands can align themselves with local sentiment
As consumer tastes shift towards local, artisanal goods, established corporate brands need to understand the appeal of such products, and how they can more closely align themselves with consumer values.
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Londoners say Brexit, crime and housing are the top issues facing the capital
London Councils 2018 Poll of Londoners
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Advertising execs rank below politicians as Britain’s least-trusted profession
According to the Ipsos Veracity Index 2018, advertising executives rank below politicians as Britain’s least-trusted profession.