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Linkage Analysis: Data's Hidden Stories
In the age of big data there never seems to be a shortage of stats and figures. Linkage analysis combines survey data with a client’s in-house statistics to create richer insights.
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Ipsos Research Highlights - September 2017
Ipsos's Research Highlights for September 2017 includes Brexit as the biggest issue facing Britain, an improvement in Jeremy Corbyn's ratings and Ipsos Lates.
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Patient-Centricity: Decoding The Buzzword
No matter how you slice it, pharmaceutical companies across the industry are scrambling to be perceived as putting the patient first. But who is making good on this? What more needs to be done?
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Diversity matters (and inclusion does, too)
In our latest blog, Jordana Moser, Senior Research Executive at Ipsos LEAD, discusses how diversity and inclusion affects employee engagement.
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A crisis of trust?
Trust in scientific information and how the major pharmaceutical companies compare with the NHS.
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Attitudes to spirituality among engineering, technical and medical professionals
Online survey into perceptions of spirituality among science, engineering, technical and medical professionals in the UK, Germany and France.
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Defining a Data Scientist
A data scientist is the adult version of the kid who can’t stop asking “why?” They’re the kind of person who goes into an ice cream shop and gets five different scoops on their cone because they really need to know what each one tastes like…
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Food handlers and Norovirus transmission: Social science insights
Changing behaviours to mitigate Norovirus transmission: a new report prepared for the Food Standards Agency.
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Route Moving Forward: A new generation of out-of-home media modelling
Over the next 3 years, the Route contract will introduce new measures to optimise measurement and modelling solutions of digital audiences.
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City limits: what do we want from our future cities?
Ben Marshall blogs on our public dialogue research for Innovate UK focused on the key choices faced by cities and what urban citizens value most.