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4i Group Reveal Benefits Of Interactive TV
Research conducted by MORI Technology the technology division of MORI sheds new light on the effectiveness of interactive TV (iTV).
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Retail Therapy? Not At The Touch Of A Button
Internet shopping does not provide the feelgood benefit - or impulse sales - of the in-store experience, according to new study.
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Brand Profile 'Doesn't Build On-Line'
New study shows that brands intending to enhance on-line presence need to increase their in-store spend.
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Suits You, Madam? Silent Salesman Is Best For Bra Sales
New study reveals the vital statistics of the lingerie shopper.
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South East Top For Internet And Phone Banking
But only minority happy to give up visiting their local branch
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UK and German Businesses Bring In The E-Business Experts For Ongoing Success
Outsourcing elements of e-business initiatives is a critical factor in the ongoing success of European businesses.
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UK and German Businesses See 'Looking Good' As Key Benefit Of E-Business
The development of a progressive image is seen as the main benefit of e-business, according to UK and German businesses, more so than improved customer relations or reductions in overheads.
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UK Business In The Broadband Doldrums
UK businesses are failing to embrace the potential offered by the internet and ecommerce, highlighting a strong scepticism about the internet's marketing and purchasing power.
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Charities Rely Heavily On Who They Know More Than What They Know When Approaching Businesses For Support
Personal contacts are key to setting up business community partnerships, according to new research published today by Business Community Connections, in association with MORI. The research report - Business Community Partnerships: Fact or Fiction? - looks for the first time at the development of these partnerships from the charity perspective. The research was supported by KPMG and Crimson Publishing.