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From unstructured data to intelligence
Exploring the journey of social media data, from tech platforms to research solutions.
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CBI/Ipsos survey: COVID-19 provides pathway to future of carbon reduction, flexible working & local shopping
Data released on first day of the 2020 CBI Annual Conference suggests majority of firms see response to COVID-19 as an opportunity to build back better
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Ipsos Update - November 2020
This month’s round-up of research and analysis from Ipsos around the world presents new papers on our learnings from the pandemic, trust in the media, brands and advertising and automotive quality. Explore our new global survey on happiness, the latest ranking of 50 nations’ international image, and much more.
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The Last of Us Pt. 2: The power of gaming storytelling
This is the latest instalment of a series examining the relevance of key pillars of popular culture, from our dedicated team of qualitative media, technology, and cultural experts.
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Towards innovation in online public deliberation
How do you harness the unique capacities of the online world for deliberation and dialogue? A new report from Ipsos shares findings from an expert workshop we conducted with Engage Britain.
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Lockdown TV: Staying close to your audience
This article explores the key findings from our Lockdown TV study with Thinkbox to demonstrate the importance of staying close to your audience in order to deliver on their needs.
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NATS Aviation Index 2020 - public attitudes towards aviation in the UK
There is increasing public pressure to reduce the impact of flying on the environment, according to Ipsos research conducted on behalf of air traffic service, NATS.
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Majority of those working from home are not finding working from home challenging, but many miss their co-workers and technology
While most of those working from home are not struggling, the lack of space, colleagues and technology has been noticed
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Ipsos Research Highlights - 28 August 2020
In this week's Ipsos Research Highlights the Conservatives see a drop in their ratings, we explore how many parents are staying positive during the pandemic and whether Britons are happy to continue working from home.