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Ipsos Update – May 2023
Generations, corporate purpose, climate change… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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Sustainability Matters: How to understand if your ESG efforts are impacting brand choice
Discover how ensuring products and services are ingrained with sustainable co-benefits can provide brands with a competitive advantage, brought to life with a case study from McDonald's.
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What Worries the World – April 2023
Inflation has now been the top global concern in our What Worries the World survey for the last 13 months.
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3 key learnings on luxury and sustainability
Discover 3 key learnings from our latest luxury roundtable hosted by Ipsos' Channel Performance and Customer Experience experts
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Navigating Social Issues: When and how to speak out
Five pieces of actionable guidance for corporate communication leaders as they determine what to speak out on and how, with a focus on maximising opportunities and limiting risk.
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One in three Brits would be willing to pay more income tax to combat climate change, Ipsos global survey reveals
New global research by Ipsos carried out ahead of Earth Day reveals that one in three Brits (32%) would be willing to pay more income tax to combat climate change.
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Digital Doctor 2023: What is the digital reality among Doctors in the era of AI and patient empowerment?
Discover Digital Doctor 2023, a 20-market study across Primary care, Paediatrics, Oncology and Neurology.
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Ipsos Update – April 2023
Sustainability, happiness, democracy… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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Ipsos finds doctors remain wary over patient use of health data, but are excited about AI in diagnosis
More than two in three of the physicians Ipsos surveyed globally are excited about the role of artificial intelligence (AI) in the future of healthcare, according to the 2023 Ipsos Digital Doctor global survey.