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What does it mean to be British?
The public can see how Britain has changed in sixty years, but we seem less sure about what it means to be British in the present
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British Future: 'State of the Nation' Poll
Findings from this survey of adults in Great Britain, conducted by Ipsos on behalf of new think-tank British Future, offer insights into the public's hopes and fears for 2012 and their attitudes to issues of identity, integration and migration.
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Predicting 2015 - "just a bit of fun"
Dr. Roger Mortimore looks back over all our polls since the 1970s, using voting intention and leader satisfaction to "predict" the 2015 general election result
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Ipsos's work for 'Your Square Mile'
Last year, Ipsos helped Your Square Mile, a not-for-profit organisation, to help communities across the UK to empower their residents to make positive changes to their local area
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Captains of Industry Survey
The Eurozone is the biggest issue facing Britain today according to the 2011 Captains of Industry Survey carried out by Ipsos.
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Learning from our failures
New product launches often fail and it can sometimes be difficult identifying why, writes Doug Findlay, director at Ipsos Marketing in Brand Republic.
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Why seasonal advertising this year just doesn't have that X-Mas factor
In Campaign magazine, Deborah McCrudden, COO of Ipsos ASI looks at the hits and misses of this year's Christmas ads.
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Economic optimism plummets among Scots as consumer confidence stalls
Following our poll last week which, showed a third of Scots cutting back on Christmas spending, our latest economic data paints a broader picture of widespread pessimism in the economy and a crisis of confidence among Scottish consumers.
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Smell-o-vision: Why perfume ads stink
Fine fragrance ads have few fans, even among the target audience. In Campaign magazine, Tara Beard-Knowland of Ipsos ASI ponders why this might be.
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What's caused Cameron's poll boost?
Gideon Skinner and Sarah Pope take a look at what's behind the Conservatives recent boost in the polls