Search
-
Is Data really a currency?
Leo Cremonezi explains how our personal data is the new currency for today's digital advertising ecosystem.
-
Data Privacy and Security: what are the real concerns?
Leo Cremonezi explores how much we value our privacy and the protection of our personal information.
-
The Need for Speed: Overnight Qual
To stay in touch with the sheer pace of information delivery, we’ve created a fast and lean qualitative approach – Overnight Qual – to deliver insights at speed.
-
33% of GB households now own a Smart TV
Ipsos Connect's Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.
-
Route Moving Forward: A new generation of out-of-home media modelling
Over the next 3 years, the Route contract will introduce new measures to optimise measurement and modelling solutions of digital audiences.
-
Neil Stevenson and Katherine Jameson-Armstrong present at the Insight Show 2017
Neil Stevenson and Katherine Jameson-Armstrong co-present 'VR: what's the reality?' at the Insight Show with Tim Fiennes (BBC).
-
#NotaJoke. Branded Entertainment Oscar Style
How to win at Branded Entertainment. This Ipsos Connect global paper explores 3 key areas.
-
The New Faces of Gaming
There is a growing appetite for gaming across a whole range of age and gender groups.
-
Making an experience real
As more Virtual Reality (VR) content is produced, Neil Stevenson has been pondering a simple question: What makes 'good' VR content good, exactly?