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Ipsos predictions: what is in store for 2019?
Britons see little sign of Brexit divisions healing in 2019.
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Active Lives Children and Young People Survey 2017/18
Sport England has published findings from the first year of the Active Lives Children and Young People Survey. The online survey was completed in schools in England during the 2017/8 academic year.
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What the Nike campaign tells us about the risks & rewards of taking a stand
Nike's advertising campaign featuring Colin Kaepernick – a man described by the New York Times as “perhaps the most divisive American athlete of his generation” – is one of the most contentious examples of corporate activism in recent memory. What lessons can corporate communicators draw from the company speaking out on a ‘hot button’ issue, and how does this affect corporate reputation?
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Beyond Binary – Communicating With Gen Z
The Ipsos Corporate Reputation team were recently joined in a round-table discussion at The Ivy in London with 12 leading corporate communicators, to explore the implications of our recent Gen Z research.
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The Secret to Unleashing a Disruptive Brand? Stop Being a Victim
This report explores how to survive in a transforming market and handle the changes disruption brings.
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What can the Government do to ensure a successful implementation of the ‘opt-out’ organ donation system?
As Organ Donation Week comes to an end, Joanna Barry and Michelle Mackie discuss findings from Ipsos’s research concerning implementation of the proposed opt-out system. This raises a number of important questions for the Government to consider if Parliament approves this legislation.
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Scottish Household Survey Annual Report 2017
The latest annual report of the Scottish Household Survey has just been published by the Scottish Government.
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Evaluation of the Economic Impact and Public Value of the Superfast Broadband Programme
An evaluation by Ipsos for the Department for Digital, Culture, Media and Sport (DCMS) of the economic impacts and public value of the UK's Superfast Broadband Programme.
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Love Island's Success: A Tale of Cultural Tension
This is the latest instalment of a series examining the relevance of key pillars of popular culture, from our dedicated team of qualitative media, technology, and cultural experts.
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Customer Experience gaining importance in UK boardrooms
Ipsos’ Associate Director Juliette Albone examines what the UK’s leading business minds think about customer experience and its effect on brand.